photo: joshbousel

We’re not going to spend a lot of our time (or yours) talking about marketing, but there is this pretty big ad agency here in NYC that is launching a “green” offshoot, and  they seem to be taking a pretty progressive approach to the whole endeavor.  In other words–they’re going well beyond tacking “green” on the end of their name.  (But, ummm, they did that too.)  And, hey, this being New York, there’s a good enough chance that there are some readers out there looking for some marketing work done the right way.

From the Environmental Leader:

New York-based advertising agency Union has launched a green offshoot dubbed Union Green.

The National Wildlife Federation has signed on as its flagship account. NWF says that Union Green was selected in part because of its mission to minimize the environmental impact of the creation of all marketing materials.  More here.